Sunday, 28 June 2009

Well today is Sunday and we had a fantastic day in our shop yesterday! Yippee. We are assuming that people have had their much awaited pay day and the tourist trade has begun to pick up which is great. One of the most difficult aspects of running your own shop is sitting behind the till, talking to the customers which come in and watching them leave again (having ususally made postivie comments about the shop but ...) having not bought somethings. We are beginning to understand that customers do come in and have a good look round and then return at a later date to buy what they have previously seen. This does tie in with a marketing rule that customers have to see an item / shop five times before actually making that precious purchase. Although, in quite times, it can be very difficult sitting on your lonesome wondering if you have gone drastically wrong in your choice of products! lol

Tuesday, 23 June 2009

Well today is Tuesday 23rd June and we have been officially open for business for six weeks! Trade is slow this week after are second best week last week. As a new shop we need to learn and understand the trends that the high street faces each month. We think this week is quiet as it is the week before the - always look forward to - 'Pay Day', and the tourists haven't yet invade the South Coast (please invade soon!).

Having managed to actually open for business we are now realising there are many more hurdles to climb on the retail journey and it is not like the fairy tale off riding into the sunset with wads of cash. Far from it in fact. It is so hard trying to predict what the customer would like to buy, even if they had the cash and we weren't in the middle of a bad recession, what is the right price to sell it at and how to display the said items.

Tomorrow is Wednesday and Market Day in Bridport so we are keeping our Fingers Crossed for a good day!